A Fitness Studio needed more local clients and was struggling with low engagement from their previous advertising efforts. They wanted to increase class bookings but had a small marketing budget.
Solution:
- Developed targeted Facebook ad campaigns focusing on location, age, and interests of potential gym-goers.
- Created compelling ad copy and video ads showcasing free trial offers and client success stories.
- Implemented retargeting ads to engage users who had visited the website but had not yet signed up.
Results:
- 150 new memberships within 3 months.
- 5x return on ad spend (ROAS) through a $2,000 Facebook ad budget.
- 70% increase in website traffic from targeted Facebook ads.
